ESOP Companies
WEB DESIGN STRATEGY THAT BRIDGES THE GAP
Is your business leveraging your ESOP to get more customers and hire the best employees? HeiPro Digital specializes in helping Employee-Owned companies bridge the gap between their internal culture and their external marketing.
We help businesses elevate their digital presence through website design, branding, SEO, and messaging. Our relationship-focused approach guarantees that your new website is an accurate reflection of your business and takes the stress out of website projects.
We're in this with you, taking your project so much to heart that we often feel like an extension of our clients' businesses.
We work with ESOPs, worker-owned cooperatives, and ESOP professionals around the country to help them establish or improve their online presence. We love working with purpose-driven businesses that are out to make a difference in the world however they can.
Some of our clients are brand-new, others have been in operation for decades. What they all have in common is a clear idea of who they are and where they want to be. We help them meld the two into a cohesive online presence.
Our Services
HeiPro Digital offers comprehensive digital marketing services to help your business be seen and your message heard.
WEBsite DESIGN
We help employee-owned companies with a unique online presence that not only represents who they are and their culture, but also attracts future employees and potential customers.
search engine optimization
We develop and implement a strategy that ranks your website on Google and brings the right audience to your site.
brand DESIGN
We offer a strategic approach to creating the visual elements of your brand including your logo, colors, and typography to ensure that your brand is professional and consistent wherever it’s seen.
messaging & copywriting
We create the written content for your website, newsletters, articles, and press releases with employee ownership in mind and make sure your message is consistent, on-brand, and effective.
Your presence matters.
your problems…
…and our solutions
ARE YOU STRUGGLING TO HIRE THE RIGHT (OR ANY) TALENT?
Your new hires don’t know much about your ESOP, or worse, you weren't able to use the ESOP as a selling point to hire the best candidates.
WE ENSURE YOUR WEBSITE ATTRACTS THE BEST FUTURE HIRES
We can help make sure your external marketing educates potential candidates about ESOPs and explains why you're the best company to work for.
DO YOUR CUSTOMERS KNOW HOW YOUR ESOP CULTURE BENEFITS THEM?
Your competitors don't have an ESOP, but you do. By marketing and communicating the value of your employee-owned culture, you can attract raving fans and future clients.
YOU’RE MISSING OUT IF YOUR CLIENTS KNOW NOTHING ABOUT YOUR ESOP
New generations want to work for, work with, and purchase from purpose-driven companies. Face it, the purpose of your ESOP isn't to get the CEO rich. Let your customers know that! Chances are, customers will prefer to work with a company that shares the wealth. We'll make sure your messaging communicates the impact you're making.
IS YOUR SHARE PRICE KEEPING YOU UP AT NIGHT?
The ultimate goal in any business is to drive revenue and sales. Leverage your great employee-owned culture to drive sales and increase cash flow so you can fund repurchase obligations.
BOTTOM LINE: INCREASE REVENUE
A well-executed strategic marketing plan that considers all facets of your business will increase revenue and sales. The HeiPro team understands how to leverage the ESOP in your marketing, unlike traditional agencies.
Use your ESOP to your advantage.
We can help your business grow by considering all aspects of your business, including your ownership model, to market externally.
next steps
Are you ready to take your ESOP Company to the next level in its external marketing?
1. SCHEDULE
Schedule a call with Alex to discuss your ESOP company situation and needs.
2. ASSESS
During the call, we'll assess your digital presence and recommend a solution.
3. TRANSFORM
Sit back and let us do the heavy lifting. Soon, you'll have a brand-new website that elevates your brand and your business.
RECENT ARTICLES
HeiPro made the branding and website process so easy from start to finish. They guided us every step of the way, asking questions that allowed us to think deeply about our brand and who we are as a company including articulating our ESOP culture. Then they took that information and brought it to life! We can’t say enough about the level of service and support we received. They went above and beyond, even helping us find a terrific photographer who knew exactly how to get the shots needed for the site. We would definitely recommend them to anyone who needs branding or website development, especially fellow ESOP companies.
- Brian Hillmer, President, DRM Industries