3 Essential SEO Tips to Improve Your Squarespace Blog

Google SEO Update- Image.jpg

In May, Google rolled out a core algorithm update. At HeiPro, our team strives to keep up to date with Google’s core updates to make sure we apply the most effective strategy for our clients.

Read on for our top 3 tips that you need to help search engines crawl your website more efficiently!

Google releases core updates regularly in order to provide the best search results for its users. The latest core update focused on the ability to find the meat of the content from the start of the web page, blog post. As such, here are 3 tips we have compiled to help you update your copy to improve your website organic exposure:



1) Introduce your Blog Topic:

Start your blog post with an introductory sentence, coded as a Heading 3 to give it some importance. You want to make sure that your reader and search engine understand what your blog post will be about.



2) Add Images AFTER the Introduction:

Having images in your blog post is essential to provide visual appeal to your readers. The reason we say images come AFTER the introduction is because search engines are looking for articles and blog posts where your readers do not have to scroll down to find the information they’re looking for.



3) Add your Call to Actions Throughout the Post:

Call to Actions are essential to funnel your clients and readers to the page you want them to visit. Do you have an e-commerce website or a service website? Make sure you are clear about what you want your readers to do, the more directive you are, the better.



As you apply these 3 SEO tips to our Squarespace website, you will provide an effective user experience to your readers which will improve the time spent on your website, one of the statistics search engines consider when ranking your website in their search results.

Have questions about the above SEO tips or on other Google algorithm updates?

Don’t hesitate to reach out!

 
 

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