Data-Driven Paid Advertising That Turns Ad Spend Into Growth
Running effective paid campaigns on Meta takes strategy, creative, tracking, and constant optimization - resources many businesses don't have in-house. HeiPro Digital can help.
A Paid Media Strategy Built Around Where Your Business Is Headed
If your ad spend isn't fully reflecting where your business is headed, a retainer partnership with HeiPro Digital can change that. We build campaign strategy, creative, and targeting that puts you in front of your ideal audience, platform by platform, so every dollar moves you closer to your growth goals.
Paid Ads Management RetainersLet a Creative Partner Take Paid Ads Off Your Plate
Tiered plans to fit businesses and budgets of any size. Not sure what’s the best fit? Book a call and we’ll help you find the right plan for your business.
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Best for businesses starting with paid ads or testing new channels.
WHAT’S INCLUDED:
1 Ad Platform (Meta Ads)
Campaign setup (targeting, placements, budget structure)
Keyword or audience research (based on platform)
Basic messaging plan + Ad creative (1–2 variations: copy + simple visuals)
Conversion tracking setup (pixels + basic events)
Ad-to-landing page alignment (ensuring message consistency to improve conversions)
Monthly optimization (performance adjustments)
Monthly performance report (CPC, CPA, conversions)
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Best for businesses ready to scale and improve efficiency.
WHAT’S INCLUDED:
1 Ad Platforms (Meta recommended)
Full campaign architecture and strategy
Advanced targeting (lookalikes, behavioral, keyword segmentation)
Messaging strategy (research and deeper understanding on audience needs and pain points)
Ad creative (3–5 variations with stronger messaging + visuals)
Conversion tracking (pixels, events, UTMs properly structured)
Retargeting campaigns (site visitors, engaged audiences)
Bi-weekly optimization (A/B testing, bidding strategies, audience refinement)
Landing page recommendations (conversion-focused improvements if applicable)
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Best for companies focused on aggressive growth and ROI.
WHAT’S INCLUDED
Complete media plan for Meta Ads
Full-funnel strategy (TOF / MOF / BOF structure)
In-depth messaging strategy (research and deeper understanding on audience needs, pain points and competitors positioning to inform your own)
Advanced audience segmentation across funnel stages
Ad creative (5–10+ variations + continuous refresh cycles to avoid creative fatigue)
Advanced conversion tracking (pixels, events, UTMs properly structured)
Weekly optimization (deep A/B testing + scaling winning campaigns)
Multi-touch retargeting flows
Budget scaling strategy based on ROAS, CAC, and LTV
Landing page & funnel optimization recommendations
Cross-channel alignment (SEO, email, website performance)
Monthly report + strategic roadmap for scaling
Need help defining your voice or visuals?
Design & Strategy add-onsAdd-on one of our branding packages to create a custom suite of visuals and messaging framework to support your marketing efforts.
“HeiPro made the branding and website process so easy from start to finish. They guided us every step of the way, asking questions that allowed us to think deeply about our brand and who we are as a company including articulating our ESOP culture.
Then they took that information and brought it to life! We can’t say enough about the level of service and support we received. They went above and beyond, even helping us find a terrific photographer who knew exactly how to get the shots needed for the site. We would definitely recommend them to anyone who needs branding or website development, especially fellow ESOP companies.”
— Brian Hillmer, President, DRM Industries
our marketing approachMarketing isn’t one-size-fits-all. We take a thoughtful, research-driven approach to ensure your marketing efforts work in the real world.
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Consistent Content That Keeps Your Brand Active
Effective requires consistent communication with your audience. Our marketing retainer services ensure your brand stays visible and top-of-mind with a steady flow of content
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Strategy-Driven Messaging
We learn about your business, audience, and goals to develop messaging that supports long-term growth. Each piece of content is created with purpose and designed to engage your audience, communicate your value, and guide people toward taking action.
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Content That Builds Authority and Engagement
Our team conducts research, topic planning, and keyword analysis to ensure your content not only resonates with your audience but also supports search engine visibility and long-term brand credibility.
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Collaborative & Ongoing Support
As a retainer client, you gain an ongoing partner invested in your success. We work with you to plan, create, refine, and publish content on a consistent schedule. Regular communication ensures every piece of content aligns with your voice, goals, and evolving marketing needs.
Client Case StudiesReal Results for Real Clients
Ready to hand off marketing to a creative partner?
We’d love to help.
Book a Call
We’ll get on a video or phone call to chat about your needs and how we can help!
Review Your Proposal
Once we understand your needs, we’ll get you a custom proposal, answer all your questions, make it official, and get you on our schedule.
Get Started
We’ll schedule our kick-off call, begin our discovery process, and then work towards your monthly deliverables, keeping you updated along the way!
Learn more about the Zabelicious Life website redesign case study by HeiPro Digital that improved user experience and engagement.