More than ever before, workers and consumers are attracted to purpose-driven companies. ESOPs have an advantage in attracting potential employees and attracting more customers. Check out our top 5 things that every ESOP website needs in order to use its ESOP to its advantage in marketing.

Check out 4 ways a professional copywriter can help improve your ESOP marketing.

Check out three easy ways to improve website user experience.

We’ve compiled a list of 5 Top Digital Marketing Trends that you will want to focus on in this coming year.

Optimizing your website is absolutely essential to helping your customers find you online.

You never want to leave a CTA opportunity open, which is why we think it is so important to be sure to include CTAs in your Squarespace blogs.

Blogs can be used as sales or conversion tools. But they can't do that if you don't give visitors a way to take action.

Raise of hands. Who's a sucker for online quizzes? Quizzes are seriously addictive and effective, making them the latest must-have tool on your website.

A website revamp is more than just an opportunity to update your website with a fresh new look. It's a chance to ask yourself how well your website is functioning.

What is the ideal frequency of a website revamp? The general rule of thumb in the digital marketing industry is once every two to three years. What do we say? "Do it when you need it."

Whether you’re a business owner looking to sell products or services or a blogger looking to establish a healthy subscriber list, the primary purpose of any website is to increase conversions. Typically we think of increasing conversions from a monetary point of view, however, visitor loyalty can be just as important.

Let’s rewind the clock just a bit. It’s the summer of 2008, Mother Nature is hitting Kansas with an easy breezy 40 mph dust storm, and as any typical farm kid would be, I was bored and in search of a hobby.

Fast forward to today and here I am, co-managing a digital marketing agency and my primary role is sales (or as I like to call it, building relationships and adding value 😉).

What lights you up? I think the best way I could describe my role as Creative Director of HeiPro is simply: people + design. Which is perfect, because those are my two favorite things. 🥰

Read on to reveal the 3 SEO Tips we’re providing today to help you with your 2021 Online Strategy!

Alex, here! I’ve been waiting for the opportunity to finally share more about my experience recording a podcast episode with Kyle M. Schmitz at the “What Not To Do” podcast.Click on Read More!